I was design lead for this annual fundraising event held by Save the Children. I was responsible for consulting with partner brand, Warner Bros through-out the job, on the Harry Potter-themed Winter Gala to ensure their brand requirements were met while at the same time maximising the creative opportunity for Save the Children to produce a high-quality suite of promotional materials.
I selected and art directed illustrator Joe McLaren who produced a suite of images to be used across all touch points of the event and worked closely with animation agency Glassworks in their production of the on-stage backdrop to ensure continuity.
The event was a huge success, raising over £1 million on the night.
I selected and art directed illustrator Joe McLaren who produced a suite of images to be used across all touch points of the event and worked closely with animation agency Glassworks in their production of the on-stage backdrop to ensure continuity.
The event was a huge success, raising over £1 million on the night.
