Disaster Island is an interactive video using Lego to highlight the emergency response work the British Red Cross carries out globally
As creative director I project-managed the design of the video from concept stage; creating story boards and working closely with Lego animator, Morgan Spence, to make sure my vision for the film was realised. I also created supporting assets, including the Disaster Island logo and social content to promote the film.
The film was a great success, amassing over 100,000 views across various platforms and being nominated for the CIPR Best use of Digital award and even Stephen Fry played it!
As creative director I project-managed the design of the video from concept stage; creating story boards and working closely with Lego animator, Morgan Spence, to make sure my vision for the film was realised. I also created supporting assets, including the Disaster Island logo and social content to promote the film.
The film was a great success, amassing over 100,000 views across various platforms and being nominated for the CIPR Best use of Digital award and even Stephen Fry played it!
Click here for the full storyboards.
